Soul & Soil

Our story

Rooted in Nature. Crafted with Purpose.

Soul & Soil makes jaggery powder, palm jaggery powder and coconut sugar the slow, traditional way, and shows exactly what goes into every pack.

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What we believe

At Soul & Soil, we believe good food begins with nature.

  1. Nothing artificial.
  2. Nothing unnecessary.
  3. Just pure sweetness from nature.

Our philosophy

From source to sweetness

  1. The source.

    Everything starts with one plant: sugarcane, palm sap or coconut blossom nectar. One source, one ingredient, in every pack.

  2. The hands.

    The cane is handpicked, and the sap and nectar are collected fresh, by hand, from the fields and trees.

  3. The fire.

    The juice, sap or nectar is heated slowly in traditional vessels. It is never hurried.

  4. The time.

    It cooks down and thickens in its own time, setting into jaggery or crystals.

  5. The craft.

    Crushed to a fine powder and packed fresh, so it melts easily into tea, coffee, porridge and desserts.

Three plants, three ways

How each one is made

  1. SugarcaneFresh sugarcane is handpicked from the fields.
  2. Fresh juiceThe cane is pressed to give fresh juice.
  3. Slow heatingThe juice is heated slowly in traditional vessels.
Jaggery Powder pack
  1. JaggeryAs it cooks down, the juice thickens and sets into jaggery.
  2. Fine powderThe jaggery is crushed and sieved into a fine powder.
  3. Packed freshCarefully packed to keep its freshness and flavour.

Jaggery Powder

  1. Palm treePalm trees are carefully selected.
  2. Fresh palm sapSweet sap is collected fresh from the tree.
  3. Slow heatingThe sap is heated slowly in traditional vessels.
Palm Jaggery Powder pack
  1. Palm jaggeryThe sap thickens and sets into palm jaggery.
  2. Fine powderThe palm jaggery is crushed and sieved into a fine powder.
  3. Packed freshCarefully packed to keep its freshness and flavour.

Palm Jaggery Powder

  1. Coconut blossomCoconut flower blossoms are carefully selected for their nectar.
  2. Fresh nectarSweet nectar is tapped from the blossom and collected fresh.
  3. Slow heatingThe nectar is heated slowly in traditional vessels.
Coconut Sugar pack
  1. Coconut sugar crystalsThe nectar thickens and crystallises into coconut sugar.
  2. Fine powderThe crystals are ground into a fine powder.
  3. Packed freshCarefully packed to keep its freshness and flavour.

Coconut Sugar

What goes in the pack

Nothing hidden, nothing added

  • Sulphur freeNothing added to bleach or brighten.
  • UnrefinedSlow-heated, then ground fine.
  • No artificial additivesNothing in the pack that is not the plant it came from.
  • One ingredientThe pack says what it is, and that is all that is in it.

Where it is made

Made in Tamil Nadu, from the field to the pack

Made by
Panaivi Naturals, Avinashi Taluk, Tirupur, Tamil Nadu
Marketed by
Soul & Soil, R G Street, Coimbatore, Tamil Nadu

Questions about what is in a pack? Write to hello@soulandsoil.in.